Press. Hear your why. Keep going.

My Why Button™ small enough to keep nearby, impossible to ignore - lets you record a 30-second message from yourself or the person who keeps you honest. When you start making excuses, hit the button. Their voice gives you the boost to do what you said you would.

Step 1:

Record

Hold the switch, speak for up to 30 seconds, release. Your message is saved until you overwrite it.

Step 2:

Place

Stick it where excuses happen: desk, mirror, car, gym bag. Batteries included.

Step 3:

Press

One press plays your message. instant reset-- Back to work.

SIMPLE. POWERFUL. PERSONAL.

What Happens When You Press It

Re-center Your Focus

Instantly hear your core motivation, cutting through distractions and doubt with a familiar voice.

A quick, external cue rewires your brain, making it easier to shift from procrastination to action.


Break the cycle of self-sabotage. One press helps you take the next step and maintain progress.


Trigger Positive Habits


Sustain Your Momentum


Unlock Your Potential with Personalized Motivation

Who It Helps & What to Record

a team of people with a team of people in front of a whiteboard
a team of people with a team of people in front of a whiteboard